Competitive Intelligence (CI) is the ethical practice of collecting, analyzing, and contextualizing information to provide actionable insights for institutional decision-making. Research administrators are uniquely positioned to apply CI principles to internal research enterprise data - such as proposals, awards, expenditures, and funding trends - because they understand both the data and the research processes behind it.

This webinar will explore how research administration expertise contributes to accurate competitive intelligence, from ensuring data quality and identifying meaningful patterns to contextualizing findings and translating internal research data into actionable insights for senior leaders.  

Content level: Intermediate

Learning Objectives: 

1. Participants will be able to explain why research administration expertise is essential to producing accurate competitive intelligence - from ensuring data quality at the collection stage through contextualizing patterns.
2. Participants will be able to translate internal research data into actionable insights for senior leaders - accounting for distinctions leaders may overlook to support institutional decision-making.

Speakers: Sarah Marina, Director, Research Administration Enterprise, Office of the Vice Provost, Tufts University; James Shelley, AI in Research Facilitator, Office of Research Services, Western University

Individual Registration Fees - Member: $99 | Non-member: $165; Unlimited Group Registration Fee: $350

This webinar is sponsored by Digital Science, Silver Sponsor of SRAI.

Join us for an interactive webinar exploring how the combined power of Dimensions, Symplectic Elements, and Altmetric creates a balanced research intelligence ecosystem. We will demonstrate how this connected data approach boosts your pre-award strategic planning, allowing you to discover funding trends and diversify funding sources, build competitive cross-sector teams, and optimize campus infrastructure. Finally, we will touch on post-award storytelling, helping you compile compelling evidence of real-world research impact.

Content level: All Levels

Learning Objectives: 

1. Mapping the Market & Diversifying Funding (Dimensions): Step into proactive pre-award planning by tracking global insights to analyze shifting funder priorities.
2. Building Teams & Funding Matchmaking (Dimensions & Symplectic Elements): Learn how to bridge the gap between external opportunity and internal talent. See how to connect external funding alerts with internal data to identify the right collaborators and assemble competitive, multi-disciplinary teams.
3. Maximizing Internal Assets & Equipment Advertising (Symplectic Elements): Discover how to promote your institution's hidden assets. We will show you how creating Equipment Profiles for specialized tools and core facilities drives cross-campus collaboration, increases facility utilization, and showcases your capacity to external partners.
4. Post-Award Research Impact (Dimensions & Altmetric): Discover how to capture real-world research outcomes using citation-based metrics and altmetrics.

Speakers: Patty Smith, MLIS, Product Specialist, Altmetric & Dimensions, Digital Science; Alexandra Winzeler, Business Development Manager for Symplectic Elements, Digital Science

Individual Registration Fees - FREE for both SRAI Members and Non-Members